Article Abstract Assignments Assignment Example | Topics and Well Written Essays - 250 words - 3

Article Abstract Assignments - Assignment Example The researchers used both the empirical method and the theoretical approach but their empirical research is limited and does not provide insight regarding the outcomes of holding major sporting events. The researchers figured out that certain times investment in a particular city’s infrastructure is over utilized and due to this other cities suffer. Secondly, host cities may end up investing more than the supply of tourists and they may face a loss. The researchers even figured out that tourists who come to watch the event can only help in covering the operational cost and not the infrastructure cost. Thirdly, the event can only attract short term tourism and in order to maintain the attraction of the region, more investment needs to be done. The researchers were successful in determining that investment in infrastructure should be done in compliance with the demand and they even provided insight that to keep attracting more tourists, new investments will be required so it inv estments conducted to attract tourist is not a onetime investment. The researchers lacked in conducted a long empirical research on providing details regarding the experiences of the tourists of such

QUESTION What issues of the convention of ministerial responsibility Essay

QUESTION What issues of the convention of ministerial responsibility do the facts of the above scenario raise - Essay Example The office bearers are answerable to the parliament in general and the constitution of UK is strong enough to keep a check on everyone who has power and who is holding the offices in various ministries. To ensure the departments and governing bodies work properly, the government has a set of rules, and the responsibilities of these ministries are known to the general public. Thus if anyone goes against the norm, it is noticed and pointed out by the general public. The scenario created in the case is a very interesting one. First, the family minister who is supposed to protect the family unit and its respect is having an extra marital affair. Then the minister of social welfare is not willing to accept her fault and as a result lots of people are kept waiting for their social welfare funds. Thirdly, the prime minister simply finds it easy to ignore the no confidence vote!!! If for a moment one believes that this could happen in the UK government and House of Commons, it means that there practically would be no constitution to stop the powerful from destroying those who are powerless against them. Well, thanks heavens, this is not the case in general. The case is a piece of fiction which is too far fetched. In the past we do have examples of ministers who have abided by the rules and legislations provided to them by the constitution. Constitution for any elected government is the supreme authority. With the constitution in place, the ministers have the guideline for them to work upon. The Crichel Down Affair (1954) is one case that proves the importance of ministerial responsibility. : "Crichel Down was a piece of farmland in Dorset compulsorily bought by the government for defence use. Commander George Martin, son of the original farmer, wanted to buy the land back in the 1950s now that it was no longer used by the MoD. However the Ministry of Agriculture resisted, wanting to use the land for experimental farming in a time of rationing and agricultural development. However, Martin, a former equerry in the Royal Family, had very influential friends and stirred up much trouble in the local Conservative Party and government backbenches. There followed a public inquiry which criticized the department's decision and civil servants, especially their methods. It was seen as an example of an over-powerful state. Finally Dugdale announced that Martin could buy the land back and told the House of Commons he was resigning." Dugdale's resignation went down in history as an h onourable, even heroic, one: a minister taking responsibility for civil servant's actions. (http://en.wikipedia.org/wiki/Ministerial_responsibility) The issues raised by the scenario: Keeping this incident in view, the question that comes to my mind to carry forward this debate is that what are the measures taken by the government to ensure that the ministers are able to meet their responsibilities Is it just natural that the personal affairs of a minister can be a real concern in the dispensation of his or her public duties What are the ministerial ethics we are looking for Do the media have any role in pointing the faults of ministers out to them Also, we need to know if collective Ministerial Responsibility myth or a reality With reference to the scenario stated, an extra marital affair, which is specifically in the personal interest of the

Child Developmental theories Essay Example | Topics and Well Written Essays - 500 words

Child Developmental theories - Essay Example Three of the theories can help direct the physical and occupational therapy on children include Sigmund Freud and Erik Erikson’s psychoanalytic child development theories and Jean Piaget To begin with, the application of Freud’s psychoanalytic theory in physical and occupational theory can be of great value in the sense that emphasizes the importance of childhood experiences and events on development. Unlike other theorists, Freud focused mainly on the mental disorders, as opposed to normal functioning in child development. In his theory, Freud described child development in a series of psychosexual stages. The stages, according to Freud include oral, anal, phallic, latency and genital. In this regard, Freud noted that each of the stages require the satisfaction of a libidinal needs which can also play an important role during adulthood. Freud also found out that it is not easy for a child to complete each of the stages successfully and noted that a child would develop a fixation that would later impact adult personality and behavior. Therefore, understanding this theory might help physical and occupational therapists in applying effective therapies on childr en by taking regard their developmental stages and patterns. Another developmental theory that can be of value to therapists is Erik Erickson’s emotional psychological development theory. This theory was build upon Freud’s earlier works. Erickson identified eight important stages in a child’s development. According to Erickson, each of these stages is marred by a conflict that must be resolved in order for a child to develop emotionally and socially. In addition, he noted that each stage has both negative and positive outcome, though people tend to be at either ends of the spectrum. Erickson also noted that the failure of success in dealing with the crisis in each of the stages

QUESTION What issues of the convention of ministerial responsibility Essay

QUESTION What issues of the convention of ministerial responsibility do the facts of the above scenario raise - Essay Example The office bearers are answerable to the parliament in general and the constitution of UK is strong enough to keep a check on everyone who has power and who is holding the offices in various ministries. To ensure the departments and governing bodies work properly, the government has a set of rules, and the responsibilities of these ministries are known to the general public. Thus if anyone goes against the norm, it is noticed and pointed out by the general public. The scenario created in the case is a very interesting one. First, the family minister who is supposed to protect the family unit and its respect is having an extra marital affair. Then the minister of social welfare is not willing to accept her fault and as a result lots of people are kept waiting for their social welfare funds. Thirdly, the prime minister simply finds it easy to ignore the no confidence vote!!! If for a moment one believes that this could happen in the UK government and House of Commons, it means that there practically would be no constitution to stop the powerful from destroying those who are powerless against them. Well, thanks heavens, this is not the case in general. The case is a piece of fiction which is too far fetched. In the past we do have examples of ministers who have abided by the rules and legislations provided to them by the constitution. Constitution for any elected government is the supreme authority. With the constitution in place, the ministers have the guideline for them to work upon. The Crichel Down Affair (1954) is one case that proves the importance of ministerial responsibility. : "Crichel Down was a piece of farmland in Dorset compulsorily bought by the government for defence use. Commander George Martin, son of the original farmer, wanted to buy the land back in the 1950s now that it was no longer used by the MoD. However the Ministry of Agriculture resisted, wanting to use the land for experimental farming in a time of rationing and agricultural development. However, Martin, a former equerry in the Royal Family, had very influential friends and stirred up much trouble in the local Conservative Party and government backbenches. There followed a public inquiry which criticized the department's decision and civil servants, especially their methods. It was seen as an example of an over-powerful state. Finally Dugdale announced that Martin could buy the land back and told the House of Commons he was resigning." Dugdale's resignation went down in history as an h onourable, even heroic, one: a minister taking responsibility for civil servant's actions. (http://en.wikipedia.org/wiki/Ministerial_responsibility) The issues raised by the scenario: Keeping this incident in view, the question that comes to my mind to carry forward this debate is that what are the measures taken by the government to ensure that the ministers are able to meet their responsibilities Is it just natural that the personal affairs of a minister can be a real concern in the dispensation of his or her public duties What are the ministerial ethics we are looking for Do the media have any role in pointing the faults of ministers out to them Also, we need to know if collective Ministerial Responsibility myth or a reality With reference to the scenario stated, an extra marital affair, which is specifically in the personal interest of the

FORBIDDEN FRUIT A story by Fazil Iskander Essay Example | Topics and Well Written Essays - 500 words

FORBIDDEN FRUIT A story by Fazil Iskander - Essay Example However one day, his sister accepts pork from Auntie Sonya and goes ahead to eat greedily as well as torture her brother Fazil by the way she eats in a tempting way. This result in Fazil’s decision to torture her as well; a plan which greatly backfires and lands Fazil the ‘perfect student’ in the wrong books of his father. Fazil begins the story with a brief exp[lanation of the muslim laws and what it forbids:eating of pork as well as drinking of alcohol.Whereas eating of pork was strictly forbidden;drinking of alcohol was allowed without any restraint. Fazil goes on to narrate about his encounters with pork and the way it made him salivate as well as burn with desire. He had endless and wild dreams, fantasies as well as imaginations about how it would feel like eating pork. Though he had several opportunities of tasting and even eating it; he never for once broke the rule. He enjoyed the sweetness of self denial which also helped him overcome the pangs of desire.Fazil usually felt morally superior to his friends and much enjoyed acting mysteriously. In their neighborhood; lived a nurse by the name of Sonya and they fondly called her Auntie Sonya. Auntie Sonya had lost her first husband in the civil war; but had been married once again by uncle Shura, whom Fazil loved very much. Fazil frequently visited their house and each time he was offered pork and refused. Thus;†they often ate pork and had offered it to me before, but I always firmly excused myself-which for some reason rather amused Uncle Shura.†This clearly shows that Fazil was very serious about his Muslim religion and would never dare violate it. One day, Fazil’s sister joined him and was offered pork. After feigning hesitation for a short moment, she accepted the sandwich and started eating it. Fazil almost choked on his own tea on seeing his sister eating the pork. Fazil’s sister enjoyed it very much and did not seem to mind if there was anything wrong with it. This on the

How Our Culture Glorifies One Sex Over the Other in Dating Essay Example for Free

How Our Culture Glorifies One Sex Over the Other in Dating Essay In his musings A Note on Vulnerability and Responsibility, Hugo Schywyzer comments, Men, it seems, cant distinguish being wanted as a partner and being needed as a protector and provider. Women have always been held in high regard when it comes to dating. This is because women, through time, have always been viewed as weak and in need of protection. This view has carried over to our new era of woman empowerment and independence. These views have slowly changed over the decades though and beginning in the 1960s, women have slowly evolved into an equal partnership with men. These days, women and men earn their place in their relationships. The glorification is no longer automatic even while you are simply dating one another. Men have traditionally held the more responsible role of being mature and more understanding in a relationship. These days though, maturity and respect in a relationship are considered a two-way street where a dating couple would rather find a common middle ground rather than the man letting the woman have her way in the relationship. Although a womans decision is still glorified in terms in dating, women today tend to use their prerogative to find an outlet that they both will enjoy. It is no longer just a woman who must enjoy a date these days and the women prefer it that way. Although, the continually evolving area of dating has proven that women do not necessarily have to date. It is perfectly acceptable for women to opt for independence and remain single. Women no longer like being placed on a pedestal where men seemingly glorify them for the sake of their egos. Women no longer respond in a resigned manner to sexist treatment. Women will no longer accept that she is inferior and, judged to be mentally inferior to the male. Women feel respected these days when a man listens to what she has to say and considers her suggestions. Men seem to prefer a woman who shares her thoughts because the responsibility for dating enjoyment and relationship building no longer falls squarely on the mans shoulders. Consider my personal situation as an example. I work in the Armed Services and yet it does not affect my relationship with men. Instead of being threatened by my position, which used to be solely a mans job, most men who know me admire me for my courage and sense of duty and responsibility. These are traits that I carry over into my personal relationships that produces a smooth flowing and open line of communication and understanding with my partner. Since we both have input into how to improve our relationship, we have built a strong bond that cannot be questioned and need not be doubted. We are equals and partners in everything we do. These days, a man is no longer relegated to the protector and provider role. This evens out the responsibility in a relationship and allows the woman to ask her man to treat her as an equal while still being vulnerable and in need of protection. It can be said that men now treat women as their equal in every way even with the limitations set in place not by man, but by Mother Nature herself. Our culture no longer dictates that we glorify one sex over the other when it comes to dating. A woman no longer needs to pretend to be vulnerable and like a porcelain doll just to make the man feel strong. Men now get their glorification by living up to their commitments and vows in a relationship. Glorification of one sex over the other is no longer the norm. The bible lectures women to be submissive to their husband, that has not been the case for decades now. These days, women have the right to say no if she feels a situation is not right for her. Men can no longer assume for example, that when he says he is moving to another state, his girlfriend or wife will automatically go with him. Women these days have more things to consider like their jobs, family, friends unlike before when she was simply a stay at home person who was expected to do a mans bidding. M These days, a womans opinion is recognized as needed and therefore must be considered. Dating these days are based on totally new sets of rules based on woman empowerment and independence. Certain sports like soccer, golf, tennis, and basketball now have equivalent female leagues. While activities such as rock climbing, handy work around the house, and car repairs, which used to be the sole realm of men have seen a fair share of women accomplishing the same tasks without the hindrances one may have ordinarily expected. Responsibility of making a relationship, or even just a simple date, work is now a shared task that no longer glorifies or spotlights one sex over the other. This I further reinforced by the mass media of today with shows such as Sex at the City, Friends, Greys Anatomy, and Alias. All the women on these shows equal their male counterparts in every way. The barriers of social enjoyment have been torn down by these shows and empowered women to become an active participant in choosing their life mate. These shows encourage woman to take the initiative for dating or any other companionship activity provided that she is comfortable doing so. It is okay for a woman to be aggressive to a certain degree. A woman asking a man out on a date is no longer frowned upon since men can sometimes be just as shy as the woman when asking for a date. It is okay for a woman to change her own flat tire. It is no longer an issue if a woman has more intellectual know how than men. Women like these gain the respect of the significant other who glorify the woman who earned the right to be treated equally and not because tradition and society has dictated it to be that way. Society now dictates the women prove themselves if they want to be respected. Women have proven it many times over. Women are now leading and formidable figures in the fields that were exclusively for men in the past such as politics (Hillary Clinton senator), and business (Oprah Winfrey Mass Media). Outline of How Our Culture Glorifies One Sex over the Other in Dating Lead-in There is a belief that our culture glorifies one sex over the other when it comes to dating. Thesis These days our culture no longer glorifies one sex over the other in dating because all responsibilities and tasks are now a shared effort on the part of the man and woman. Conclusion: Be it a male or female, the dating couple want to earn the respect of their partner and earn the respect and glorification that is accorded to them as a productive significant other in the dating relationship. Works Cited: Hugo Schwyzer. November 03, 2005 A Note On Vulnerability and Responsibility. Retrieved January 4, 2007 from http://hugoboy. typepad. com/hugo_schwyzer/2005/11/on_a_more_serio. html

Analysis of Ryanairs Strategy

Analysis of Ryanairs Strategy Business Environment:- Strategy is the Scope and Direction of an organization over the long term: Which achieves advantages for the organization through its configuration of resources â€Å"Challenging Business Environment†, to meet the needs of market and Stakeholders expectations. Definition: Business Strategy is a long term plan of action designed to achieve a particular goal or set of goals or objectives www.rapid-intelligence-business-sucess.com Or A course of action including the specification of resources required, to achieve a specific objective http://dictionery.bent.com Strategic management or business strategy is a level of managerial activity under setting goals and over Tactics. It provides overall direction to the business enterprise and is related to the field of organizational studies. Strategic Strategic management or business strategy includes Formulation Evaluation Strategic Formulation:- Evaluation:- Evaluation is divided into 3 parts It is important to conduct a SWOT analysis to find out the Strengths, Weaknesses, Opportunities and Threats. SWOT analysis may require taking certain precautions needed. suitability Feasibility Acceptability www.en.wikipedia.org Strategies exist at different levels in any organization. Corporate Strategy Business unit strategy Operational strategy Corporate Strategy:- It is concerned with the overall purpose and scope of the business to meet stake holders expectations. This is the crucial level since it is heavily influenced by the investors in the business and acts to guide strategic decision making. Example of corporate strategy:- Lets take an example of GE. To make this clear, GEs corporate strategy is of inter relating business units. Consumer electrics, submarines, locomotives, light bulbs etc share some synergies and each part is a separate business unit. This is what corporate strategy about. Business Strategy:- This is concerned more with how a business competes successfully in a business market. It concerns strategic decisions about choice of products, meeting needs of customers, gaining advantage over competitors, exploiting or creating new opportunities etc. Example of Business strategy:- For example, here I am taking Tesco supermarkets business strategy. Tesco is a UKs largest retailer and one of the top supermarket operators in the world plans to open a thousand strong chains of discount stores in the US. This expansion plan and strategy places it directly against the competitor retail giant Wal Mart. The US retail market is most competitive in the world. This is a fact well known to British retailers Sainsburys and marks Spencer which failed to attract US customers. Tescos Business Strategy in the US Healthy food, no waiting:- Fresh Easy stores: Tesco Started operations in the US by opening its Fresh Easy stores in Las Vegas, Los angels, San Diego and Phoenix. By 2010 Tesco plans to open 200 more outlets to expand the retail network. Tescos basic US stores will be similar to Europeans Discounters ASDA and LIDL though Tesco stores will be 75% smaller than most American super markets. Fresh Easy stores are about 10000 square feet are one third the size of a typical super market, but four times that of a convenience store. Tesco is adopting a hard discount model in the US. Tescos convenience stores modeled on the Tesco Express blueprint target US Grocers 7-Eleven and locallyrun stores. This case study covers the following issues. Asses Tescos globalization strategies Examine and analyze the entry and expansion strategies of Tesco in US Study how Tesco localized its retail practices in US Understand Tescos efforts to integrate its global best practices with local Strategies in US. Operational strategy:- Operational strategy is concerned with how each part of the business is organized to the deliver the corporate and business level strategic direction. Operational strategy focuses on resources, processes, people etc. Example:- Here I am giving the example of Ryan air, which is a biggest low cost European air line. Ryanair was the first low budget airline in Europe, modeled after the successful U.S. low cost carrier, Southwest airlines. Ryanair is one of the oldest and most successful low cost airlines of Europe. This case study on Ryanair highlights its low fares business model, its business strategies and operations. The case further incorporates the history and business description of Ryanair, its operations and challenges as a budget airline. Features and benefits of the low cost business model are also discussed. Ryanair won, the ‘Southwest of European Airlines in 2007. A year earlier, Ryanair hedged fuel and a performance to envy. Ryan airs passenger Grown in Millions. History of Ryanair:- Ryan airs initial efforts as a low cost carrier 1990 Restructuring at Ryanair The growth of Ryanair Analyzing the low cost business model Ryanair low fares strategy and standardized Operational model Advantages of using secondary or airports located outside city Low wage bills Ryanair.com and online bookings of tickets The easy jet challenge Ryanair failed merger bid and other controversies Ryanair/Aerlingus merger failure Ryanair and EU Some low fare carriers around the world Exhibit 1: Features and benefits of low fares business model Exhibit 2: Oil prices comparison, 1994 2009 Exhibit 3: List of approved and prohibited merges by the EU in the airline industry Exhibit 4: Comparative performance data of some major European LFA Exhibit 5: Map of the European Union Introduction to Ryanair: The ‘southwest of European airlines in 2007 Ryanair, Europes biggest low fares airline (LFA) reported its third quarter results for 2007 with net profits dropping 27 percent compared to a net profit of 48 million a year earlier. Ryanair cited poor market conditions, fuel costs and concerns on recession in the UK and many other European economies for its current performance and not so strong future profit expectations. With average winter fares dropping almost 5 percent its underlying net profit in the three moths to end December fell to 35 million Euros. Ryanair net profit figure excluded a one off gain of 12.1 million Euros arising from the disposal of 5 Boeing 737- 800 aircraft. History of Ryanair Ryanair was set up in 1985 and is one of the oldest and most successful low cost airlines of Europe. In fact, Ryanair was one of the first independent airlines in Ireland. Ryanair transformed the Irish air services market where other airlines like Avair failed to compete with the more powerful national carrier Aerlingus. Ryan airs initial efforts as a low cost carrier Ryan air began by offering low cost no frills services between Ireland and London. Ryan brothers Catlan, Declan and Shane Ryan were the founding share holders of Ryanair. Ryanair was set up with a share capital of just  £1, and a staff of 25. Tony Ryan, their father and the chairmen of Guinness Peat Aviation (GPA), an aircraft leasing company lent Ryanair its first airplane, a fifteen seater turbo prop commuter plane. Ryan airs first cabin crew recruits had to be less than 5ft 2ins. tall so as to be able to operate in the tiny cabin of aircraft Strategic Analysis:- Strategic analysis is all about the analyzing strength of business position and understanding the important external factors that may influence that position. The process of strategic analysis can be assisted by a number of tools, including: Scenario Planning: This technique that builds various plausible views of possible futures for a business. Scenario Planning or scenario thinking is a strategic planning tool used to make flexible long term plans. It is a method for learning about the future by understanding the nature and impact of the most uncertain and important driving forces affecting our world. Many of the regular methods for strategy development assume that the world in three to ten years time will not significantly differ from that of today and that an organization will have a large impact on its environment. Although the method is most widely used as a strategic management tool, it can also be used for enabling other types of group discussion about a common future. The thought process involved in getting to the scenarios have the dual purpose of increasing knowledge of the environment in which you operate and widening the participants perception of appropriate action plans can be considered. www.jisinfonet.ac.uk www.en.wikipedia.org Pest analysis: This is a technique for understanding business environment. Pest analysis stands for â€Å"Political, Economic, social and Technological analysis† and describes as a frame work of macro environmental factors used in the environmental scanning component of strategic management. Some analysts added Legal and rearranged the mnemonic to SLEPT. Inserting Environmental factors expanded it to PESTLE or PESTEL, which is popular in the UK. The growing importance of environmental or ecological factors in the first decade of the 21st century have given rise to green business and encouraged widespread use of an updated version of the PEST framework. Political factors are how and to what degree a government intervenes in the economy. Specially, political factors include areas such as tax policy, labor law, environmental law, trade restrictions, traffics, and political stability. Economic factors include economic growth, interest rates, exchange rates and inflation rate. Social factors include the crucial aspects and include health consciousness, population growth rate, age distribution, career attitudes and emphasis on safety. Technological factors include ecological and environmental aspects. Environmental factors include weather, climate and climate change, which may affect industries such as tourism, farming, and insurance. Legal factors include discrimination law, consumer law, antitrust law, employment law, and health and safety law. Market segmentation: A technique which seeks to identify similarities and differences between groups of customers or users. A market segment is a group of people or organizations sharing one or more characteristics that cause them to have similar product and/or service needs. The purpose for segmenting a market is to allow your marketing program to focus on the subset of prospects that are most likely to purchase your offering. When numerous variables are combined to give an in depth understanding of a segment, this is referred to as depth segmentation. When enough information is combined to create a clear picture of a typical member of a segment, this is referred to as a buyer profile. A statistical technique commonly used in determining a profile is cluster analysis. Once a market segment has been identified and targeted, the segment is then subject to positioning. Positioning involves ascertaining how a product is perceived in the minds of consumers. www.businessplans.org Five forces analysis: A technique for identifying the forces which affect the level of competition in an industry. This analysis helps the marketer to contrast a competitive environment. It has similarities with other tools for environmental audit, such as PEST analysis, but tends to focus on the single, stand alone, business or SBU (Strategic Business Unit) rather than a single product or range of products. Five force analyses looks at five key areas namely the threat of entry, the power of buyers, the power of suppliers, the threat of substitutes, and competitive rivalry. Threat of entry: Economies of scale. Ex: the benefits associated with bulk purchasing 2) The high or low cost of entry Cost advantages not related to the size of the company Government action The power of buyers:- This is high where there a few, large players in a market Cost of switching between suppliers is low The power of suppliers:- Where the switching costs are high Power is high where the brand is powerful Customers are fragmented The threat of substitutes:- Where there is generic substitution Where there is product for product substitution Competitive Rivalry:- This is most likely to be high where entry is likely www.mareketingteacher.com Competitor analysis: a wide range of techniques and analysis that seeks to summarize a businesses overall competitive position. Competitor analysis is an important part of the strategic planning process. Competitor analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis has several important roles in strategic planning. To help management understand their competitive advantages or disadvantages relative to competitors. To generate understanding of competitors past, present and future strategies. To provide an informed basis to develop strategies to achieve competitive advantage in the future To help forecast the returns that may be made from future investments Competitor analysis is an essential component of corporate strategy; it is argued that most firms do not conduct this type of analysis systematically enough. Instead, many enterprises operate on what is called informal impressions. A common technique is to create detailed profiles on each of your major competitors. These profiles give an in depth description of the competitors background, finances, products, markets, facilities, personnel and strategies. Directional policy matrix: A technique which summarizes the competitive strength of a businesses operation in specific markets. This matrix measures the health of the market and your strength to pursue it. The result indicates the direction for future investment. The recommendation may be to invest, grow, harvest or divest. Most businesses have more than one product and operate in several markets. One effective approach to ensuring that objectivity has an input into such prioritization is the directional policy matrix (DPM). www.brs-inc.com Critical success factor analysis: A technique to identify those areas in which a business must outperform the competition in order to succeed. Critical success factors are the critical factors or activities required for ensuring the success your business. The term was initially used in the world of data analysis, and business analysis. Critical success Factor is the term of an element that is necessary for an organization or project to achieve its mission. It is a critical factor or activity required for ensuring the success of your business. A critical success factor is not a key performance indicator. CSFs are elements that are vital for a strategy to be successful. KPIs are measures that quantify management objectives and enable the measurement of strategic performance. The term was initially used in the world of data analysis, and business analysis. Critical success factors (CSFs) are tailored to a firms or managers particular situation as different situations to different critical success factors. Five key sources of CSFs The industry Competitive strategy and industry position Environmental factors Temporal factors Managerial position www.rapidbi.com SWOT analysis: This is a useful summary technique for summarizing the key issues arising from an assessment of a business â€Å"internal† position and external environmental influences. SWOT analysis is a strategic planning method used to evaluate the strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project identifying the internal and external factors that are the favorable and unfavorable to a convention at Stanford University in the 1960s and 1970s using data from fortune 500 companies. A SWOT analysis must first start with defining a desired end state or objective. A SWOT analysis may be incorporated into the strategic planning model. An example of a strategic planning technique that incorporates an objective driven SWOT analysis is ‘Strategic Creative Analysis (SCAN). Strategic planning, including SWOT and SCAN analysis, has been the subject of much research. Strengths: attributes of the person or company that are helpful to achieving the objective. Weakness: Attributes of the person or company that are harmful to achieving the objective Opportunities: External conditions that are helpful to achieving the objective. Threats: External conditions which could do damage to the objective. Identification of SWOTs is essential because subsequent steps in the process of planning for achievement of the selected objective may be derived from the SWOTs. The SWOT analysis is often used in academia to highlight and identify strengths, weaknesses. Opportunities and threats. It is particularly helpful in identifying areas for development. Another way of utilizing SWOT is ‘matching and ‘converting. Matching is used to find competitive advantages by matching the strengths to opportunities. Converting is to apply conversion strategies to convert threats or weaknesses into strengths or opportunities. An example of conversion strategy is to find new markets. If the threats or weaknesses cannot be converted a company should try to minimize or avoid them. Evidence on the use of SWOT SWOT analysis may limit the strategies considered in the evaluation. J.Scott Armstrong notes that â€Å"people who use SWOT might conclude that they have done an adequate job of planning and ignore such sensible things as defining the firms objectives or calculating ROI for alternative strategies. As an alternative to SWOT, Armstrong described a 5 step approach alternative that leads to better corporate performance. These criticisms are addressed to an old version of SWOT analysis that precedes the SWOT analysis described above under the heading â€Å"Strategic and Creative use of SWOT analysis†. This old version did not require that SWOTs be derived from an agreed upon objective. Example of SWOT analyses that do not state an objective are provided below under â€Å"Human Resource† and â€Å"Marketing.† Internal and external factors The aim of any SWOT analysis is to identify the key internal and external factors that are important to achieving the objective. These come from within the companys unique value chain. SWOT analysis groups key pieces of information into two main categories. Internal factors: The strengths and weaknesses internal to the organization. External factors: The opportunities and threats presented by the external environment to the organization. Use a PEST or PESTLE analysis to help identify factors. The internal facts may be viewed as strengths or weaknesses depending upon their impact on the organizations objectives. What may represent strengths with respect to one objective may be weakness for another objective. The factors may include all of the 4Ps; as well as personnel, finance, manufacturing capabilities, and so on. The external factors may include macroeconomic matters, technological change, legislation, and socio results are often presented in the form of a matrix. SWOT analysis is just one method of categorization and has its own weaknesses. For example, it may tend to persuade companies to compile lists rather than thinking about what is actually important in achieving objectives. It also presents the resulting lists uncritically and without clear prioritization so that, for example, weak opportunities may appear to balance strong threats. It is prudent not to eliminate too quickly any candidates SWOT entry. The importance of individual SWOTs will be revealed by the value of the strategies it generates. A SWOT item that produces valuable strategies is important. A SWOT item that generates no strategies is not important. Conclusion:- Here I am concluding that my assignment was completed. Strategy at different levels of management was explained including different methods like SWOT analysis, CSF, DPM, etc. I have tried my best to compete this assignment with the help of some online resources.